Jun 30
Wal-Mart is about to change one of the most familiar logos in corporate America.
Part of Wal-Mart’s continuing effort to update its image, the new logo for signs and building facades includes white letters on a burnt-orange background followed by a white starburst, according to an artist’s rendering that the company filed recently with planning officials in Memphis, Tenn.
Apparently, their new logo is an attempt to be more honest and forth-coming with their customers about their obscenely long lines at the registers.
July 9th, 2008 at 10:43 pm
Nice backdrop for the walmart logo, but I like mine (the actual logo) better =) Maybe we could get together and photoshop fuse the two ideas into one really good one? Mind granting non-restricted permission for resue/editing of your image? Lemme know.
July 9th, 2008 at 11:04 pm
Hi There,
Do what you please with the logo. It’s not my design. It’s from the Wall
Street Journal
http://online.wsj.com/article/SB121462040134113143.html?mod=googlenews_wsj.
I just added the ‘Line Starts Here’ joke.
- Chris